White-label and turnkey provider ProgressPlay has announced it has launched new gamification tools for their attendance at iGB Affiliate London stand N-D420. ProgressPlay’s iGaming platform provides operators with a powerful tool for optimising the performance of an online casino.

The gamification is a great add-on to the three new brands that were just launched to target Japan, as the Japanese love the ability to take missions and different challenges, and upon completion, they can buy at the shop whatever prizes they desire.

ProgressPlay’s unique white-label and turnkey solutions supplies operators and casino brands with a platform and game aggregator together with extensive value-added services. These services cover all the requirements of casino operators, with ProgressPlay’s white-label being an instant ‘casino-in-a-box’ including licenses and payments, while turnkey covers operators already licensed and with their own wallet.

A raft of almost 150 online casino brands has already teamed up with ProgressPlay to bring their casino and sportsbetting platforms to life. ProgressPlay has gained industry recognition as an emerging leader as an iGaming platform provider for operators around the world. The platform includes a variety of casino games, including slots, scratch, casual, jackpots, table games, sportsbook and Live dealer.

ProgressPlay is a full turnkey solution for white label gaming operators, providing UKGC, MGA and Irish licenses, more than 2000+ casino games and over 140+ different sports, payment processing, VIP management, customer support, CRM, localization, multicurrency, gamification, flexible bonus system, compliance, risk, affiliate program, player management and more

ProgressPlay CEO Itai Loewenstein said: “We are very excited to announce that we have given our Rewards dashboard a fresh new look and made it even more user-friendly than ever.”

He added: “In addition we have added a new mini-game – Wheel of Fortune, which can be used within the Rewards Widget or as a stand-alone game that opens on the casino platform. From the new Rewards dashboard, you can see all your current missions, points, progress and more. Plus, with a quick click or tap, you can view your bonuses, tournaments and most importantly access the Rewards Store to redeem your points for great offers.”