Speakers
Melissa Footlick
Founder & CEO,
Catalyst
Melissa Footlick is the Founder and CEO of Catalyst, where trading meets gaming. Catalyst offers prediction market trading challenges and free competitions in a live, simulated environment.
She has spent her career in trading, including 11 years as the founding employee and COO of the first retail prop trading firm, helping build what has become a multibillion-dollar industry.
Catalyst is her new take on that model, built to remove the uncertainty, ambiguity and subjectivity of prop firms. The rules, profit target and payout are set before a trader pays.
She is focused on the overlap of gaming, competition and prediction markets, aiming to make trading fun and engaging with a transparent way for people to get paid for skill.
Sessions
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20-Jan-2027iGB Affiliate Stage (Hall 8.0)Beyond Betting: Winning Traffic in the New Attention Economy