Using a data-driven approach, we'll explore the standout strategies, tools, and market dynamics that defined 2024, and how these insights can guide affiliate marketers in 2025. This session will bring ...

Affiliate content is evolving rapidly, driven by changes in consumer behaviour, technology and the demand for innovative content formats. Smaller affiliates often have a competitive edge on larger aff ...

With affiliates small and large reshaping their strategies due to update chaos, struggling markets, and layoffs, 2025 is set to be a year of both growth and challenge. Opportunities abound, but so do ...

Latin America and Africa are emerging as high-potential iGaming markets. With Brazil’s regulations set for January 2025, payment systems like Okto and Pix boosting adoption, and advances in Peru, Mexi ...

40-50% of the most popular searches today have parasite pages ranking for key terms, often dominated by the same high authority sites on SERPs. While this strategy can deliver quick results and act as ...

The iGaming sector is expanding rapidly, contributing significantly to the broader affiliate marketing industry's projected value of $32.3 billion in 2024, and $48 billion by 2027. This growth doesn’t ...

Since Chumba Casino's launch in 2017, sweepstakes have become one of the fastest-growing verticals in the US iGaming market, with affiliates calling it a key area for growth. Sweepstakes casinos tied ...

 

As we look to the future for new market opportunities, India and the Middle East emerge as promising yet distinct regions with unique dynamics. India offers a large potential player base and a strong ...

Success demands a tailored approach—there’s no one-size-fits-all formula. Affiliates must continuously refine their strategies to address growing competition, complex attribution models, and diverse m ...

Scott Richter has spent over two decades in the affiliate industry, pivoting to the influencer world in 2013. He creates content that regularly gets over a million views, won the largest online jackpo ...

The affiliate marketing industry is experiencing significant shifts, with certain sectors facing layoffs while others continue to hire. Recent data from H2 Gambling Capital estimates global spend on i ...

Community platforms are taking the SERPs by storm, and Reddit is leading the charge as one of the highest authority platforms driving rankings and traffic. When it comes to driving traffic in the iGam ...

Transparency between operators and affiliates is crucial for building trust, improving collaboration, and ensuring long-term success. Sharing data and providing access to analytics is key, as it gives ...